HoopRave25: Championing Youth Through Sport & Strategy
Overview:
Digital Narrative Consult played a lead role in elevating HoopRave25, a national high school basketball festival, by managing its marketing, branding, and digital engagement. From launch to on-ground execution, we helped shape HoopRave into more than a tournament — a youth movement.
Our Contributions:
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Marketing Strategy & Brand Direction
Led the entire marketing roadmap as Head of Marketing & Accreditation, aligning all communication and visual elements with the energy of high school basketball. -
Visual Design & Collateral
Designed all event graphics: flyers, banners, jerseys, and digital templates, ensuring consistent and vibrant branding across platforms and locations. -
Website & Registration Setup
Developed registration forms for Volunteers, Vendors, and Media using Elementor + Fluent Forms, ensuring seamless data collection and accreditation.
Click here – hooprave.com
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Content Creation & Social Media Engagement
Produced captivating reels, game highlights, school chants, and fan zone moments — driving school pride and online buzz, especially on TikTok and Instagram. -
On-Ground Event Support
Managed accreditation workflows, supervised branding installation, and coordinated with key partners like iGive Foundation, Vase Sports, and Iungo.
